This data is randomly generated. It resembles data from a customer
satisfaction survey using CSAT (Customer Satisfaction Score) for a
contract-based product. The data has been recoded. The raw version of this data
set can be found here <csatraw>.
csat
A tibble with 150 rows and 15 variables:
Customer identification number
Type of customer: "new", "existing" or "reactive"
The type of product: "basic", "advanced" or "premium"
The overall Customer Satisfaction Score
Follow-up question why the respondent gave this specific Customer Satisfaction rating. The open-ended answers have been coded into six categories (multiple answers possible).
When did the customer have last contact via given channel?
If customer had contact over the given channel: How satisfied was he?
csat#> # A tibble: 150 × 15 #> cust_id type product csat csat_open postal_contact postal_rating #> <chr> <fct> <fct> <fct> <chr> <fct> <fct> #> 1 61297 existing advanced Neutral good ser… within 1 to 3… Neutral #> 2 07545 existing advanced Unsatisfied unfriend… within 1 to 3… Unsatisfied #> 3 03822 existing premium Unsatisfied too expe… within 1 to 3… Very satisfi… #> 4 88219 reactivate basic Satisfied good ser… within last y… Very satisfi… #> 5 31831 new basic Satisfied good ser… within last y… Unsatisfied #> 6 63646 new basic Neutral too expe… no contact NA #> 7 63600 existing advanced Very unsatisfied no respo… within last y… Neutral #> 8 82048 reactivate advanced Neutral great pr… within 1 to 3… Neutral #> 9 41142 reactivate advanced Neutral too expe… within 1 to 3… Satisfied #> 10 00803 new premium Unsatisfied too expe… no contact NA #> # … with 140 more rows, and 8 more variables: phone_contact <fct>, #> # phone_rating <fct>, email_contact <fct>, email_rating <fct>, #> # website_contact <fct>, website_rating <fct>, shop_contact <fct>, #> # shop_rating <fct>